Items related to Consumer Behavior: Building Marketing Strategy ISE
- PublisherMcGraw-Hill Education
- Publication date2023
- ISBN 10 1266114769
- ISBN 13 9781266114762
- BindingPaperback
- Number of pages848
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Consumer Behavior: Building Marketing Strategy ISE (Paperback)
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McGraw-Hill Education, OH
(2023)
ISBN 10: 1266114769
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Book Description Paperback. Condition: new. Paperback. Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable, strategic understanding of consumer behavior that acknowledges recent changes in internet, mobile and social media marketing, ethnic subcultures, internal and external influences, global marketing environments, and other emerging trends. Updated with strategy-based examples from an author team with a deep understanding of each principle's business applications, the fourteenth edition contains current and classic examples of both text and visual advertisements throughout to engage students and bring the material to life. Topics such as ethics and social issues in marketing as well as consumer insights are integrated throughout the text and cases. The 15th edition of Mothersbaugh/Hawkins is tech-forward in both format and content, featuring the Connect with SmartBook 2.0. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781266114762
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CONSUMER BEHAVIOR: BUILDING MARKETING STRATEGY
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Book Description Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Seller Inventory # ABEOCT23-119375
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Consumer Behavior
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McGraw-Hill Education 2023-03-06, New York
(2023)
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Book Description paperback. Condition: New. Language: English. Seller Inventory # 9781266114762
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ISE Consumer Behavior: Building Marketing Strategy
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McGraw-Hill Education
(2023)
ISBN 10: 1266114769
ISBN 13: 9781266114762
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CONSUMER BEHAVIOR: BUILDING MARKETING STRATEGY
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MC GRAW HILL EDUCATION (UK)
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Book Description Condition: New. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla. Seller Inventory # 24074076
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ISE Consumer Behavior: Building Marketing Strategy
Published by
McGraw-Hill Education
(2023)
ISBN 10: 1266114769
ISBN 13: 9781266114762
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Consumer Behavior: Building Marketing Strategy ISE
Published by
McGraw-Hill Education
(2023)
ISBN 10: 1266114769
ISBN 13: 9781266114762
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Consumer Behavior: Building Marketing Strategy
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Book Description Condition: Nuevo. Consumer Behavior: Building Marketing Strategy editado por Mc graw hill education (uk). Seller Inventory # 0010389262
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Ise Consumer Behavior: Building Marketing Strategy 15 ed
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(2023)
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ISE Consumer Behavior: Building Marketing Strategy
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ISBN 13: 9781266114762
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Book Description Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. Seller Inventory # B9781266114762
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