An authoritative guide to the effective use of available publicity resources covers everything from writing a press release, to dealing with an unprepared interviewer, to holding a press conference
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About the Author:
William Parkhurst is the president of Parkhurst Communications.His work has been featured on CNN, Good Moring America, 20/20, Today, Oprah!, and C-Span's Book Shelf, as well as in articles amd major newspapers, including the New York Times Washington Post, and the Chicago Tribune.Parkhurst has also appeared on NPR's All Things Considered.He lives in New York City.
Review:
"Parkhurst offers solutions--buy the book." -- -- Barron's
"About this title" may belong to another edition of this title.
- PublisherCrown
- Publication date1985
- ISBN 10 081291161X
- ISBN 13 9780812911619
- BindingHardcover
- Edition number1
- Number of pages245