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Sales Force Management (The Irwin Series in Marketing) - Hardcover

 
9780256105346: Sales Force Management (The Irwin Series in Marketing)
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This research/theory based text cites the theoretical foundations of sales mangement. The material in previous editions has been expanded to include empowerment, stress management, leadership and strategic management. Experimental applications are also included appearing at the end of the chapters, providing the student with the opportunity to work relevant topics.

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  • PublisherRichard D Irwin
  • Publication date1992
  • ISBN 10 0256105340
  • ISBN 13 9780256105346
  • BindingHardcover
  • Edition number4
  • Number of pages925

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9780256080049: Sales Force Management: Planning, Implementation, and Control (Irwin Series in Marketing)

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ISBN 10:  0256080046 ISBN 13:  9780256080049
Publisher: Irwin Professional Publishing, 1990
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Ford, Neil M., Walker, Orville C., Jr., Churchill, Gilbert A., Jr.
Published by McGraw-Hill Education (1992)
ISBN 10: 0256105340 ISBN 13: 9780256105346
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Churchill, Gilbert A., Jr.; Ford, Neil M.; Walker, Orville C., Jr.
Published by Richard D Irwin, U.S.A. (1992)
ISBN 10: 0256105340 ISBN 13: 9780256105346
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